Does Outdoor Lighting Add Curb Appeal?

Property Resources

Does Outdoor Lighting Add Curb Appeal?

Posted by All Metro Service Companies LLC
1 year ago | April 17, 2023

Whether you own a business or manage a property, you know how important it is to make a good first impression. One aspect that can greatly enhance your property’s overall look and feel is outdoor lighting. Properly placed and well-designed lighting not only adds functionality but also makes your property more attractive, inviting, and safer. Are you thinking about exploring the benefits of outdoor lighting and how it can add curb appeal to your business or property? Read on!

Are there benefits to adding outdoor lighting?

What are the Benefits of Adding Outdoor Lights?

As a business owner or property manager, ensuring your business stands out from the rest can be an important step in attracting customers. An effective way of doing this is by enhancing the look of your building’s exterior with outdoor lighting.

Highlight Architecture and Landscaping

Outdoor lighting can showcase the unique architectural features and landscaping at your property. By highlighting key features, you can create a stunning ambiance that enhances the overall aesthetic of the property. When doing this, consider utilizing LED lights as they produce a vibrant and clear light whilst also being energy efficient.

Improve Safety and Security

Outdoor lighting is an essential way to enhance the safety and security of your business or property. It helps light up areas prone to accidents, such as staircases and entryways. After all, poor lighting can make the property dangerous and unattractive and, in some serious instances, can lead to an increased risk of crime. When areas of your business are well-lit, it provides a sense of security and comfort for customers while helping to deter criminals, making outdoor lighting an important investment.

Expand Usable Outdoor Space

Adding lighting to outdoor spaces such as patios, decks, and outdoor seating areas is a great way to create a warm, inviting atmosphere for visitors. This lighting also makes these spaces functional after dark so your customers can enjoy your space throughout the evening or during long summer nights. As a result, your outdoor areas won’t just be an extension of your building but will become an integral part of what you offer.

Increase Curb Appeal

If you’re looking for a simple and easy way to increase the curb appeal of your business or property, look no further than adding outdoor lighting. A well-lit property helps to create a welcoming and positive image for visitors, helping retain current customers while attracting new ones. This is especially true for businesses that rely on foot traffic, as customers are more attracted to a well-lit building in the evening and night hours.

Reduce Energy Consumption

For those looking to implement green initiatives, outdoor lighting can be cost-effective and energy efficient. By implementing LED or outdoor solar lights, energy consumption can be reduced greatly, which means you can save money while making a worthwhile investment in your business. Solar-powered lights and LED lighting also last longer and require less maintenance, making them particularly appealing to those who want to reduce maintenance costs.

Does outdoor lighting deter crime? The short answer is, yes.

Where Should I Install Outdoor Lighting for My Business?

Understanding the benefits of lighting on your building and surrounding landscape is only part of the process. Knowing the various options of where you can install lighting to enhance your property is another.

Pathway Lighting

Have long walkways from a parking lot to your business’s front door? Have an outdoor space or patio where residents can gather? Path lights may be a type of lighting you’ll want to consider. Typically, lighting is installed along walkways or paths to provide safety and guidance for pedestrians. Path lights can be placed directly into the ground or mounted on poles and can come in a variety of styles and colors. This gives them the ability to match a property’s aesthetic.


Typically used for security and safety purposes, flood lights are a great way to light up large areas such as parking lots or building exteriors. They also come in various sizes and brightness levels and can be operated with motion sensors or on a timer. These lights can help deter criminal activity and are especially beneficial for properties located in areas with high crime rates.


Spotlights are similar to flood lights in their brightness and ability to cover large areas, but they are more focused and directional. They are typically used to highlight specific features such as signs, trees, or architectural details. Spotlights can also be used for security purposes by illuminating dark corners or areas where visibility is low.

Deck or Patio Lighting

Have a great outdoor space for guests to enjoy, but need lighting to brighten it up at night? Deck or patio lighting is specifically designed for outdoor entertaining areas and can be installed along the edges of the area. These lights can come in a variety of styles, such as outdoor string lights, fairy lights, led string lights, or lanterns, and are typically low-level lighting to create a soft, cozy outdoor setting.

Wall or Sconce Lighting

Wall or sconce lighting is mounted to the exterior walls of a building and come in various sizes, styles, and colors. These lights can be used to provide safety as well as aesthetic appeal.

What Are My Outdoor Lighting Installation Options?

If you’re ready to install outdoor lighting, you may wonder whether to tackle the project yourself or hire a professional. Whether you do it yourself or hire a professional, each has its benefits.

DIY (Do-It-Yourself) Outdoor Lights

Installing lighting fixtures of any kind may seem like a straightforward task, and with the right tools and knowledge, it can be a great do-it-yourself project. One of the primary benefits of installing outdoor lighting yourself is the cost savings. You won’t have to pay for labor costs, which can be substantial when hiring a professional. Additionally, DIY projects allow you to control the entire process and customize the lighting to your specific needs.

However, like many DIY projects, it may require a considerable amount of time, skill, and patience. There are many things to consider when installing outdoor lighting, such as wiring, voltage, light fixtures, and placement. Any mistake in the installation process can lead to dangerous electrical problems or ineffective lighting. Therefore, if you’re not confident in your ability to handle electrical wiring and other technical aspects, hiring a professional may be a safer option.

Professional Installation

If you’re looking for a quick and hassle-free installation, hiring a professional is an excellent choice. This assures you the job is done safely and correctly, as professionals are specially trained and licensed to handle electrical wiring, which gives you peace of mind. Additionally, hiring a professional can save you time and money in the long run by avoiding costly mistakes or having to redo the project entirely.

While hiring a professional does come with a higher price tag, they can perform the job safely and guide you in designing and customizing the lighting to your preference.

Professional outdoor light installation ultimately saves you time and money.


Overall, the benefits of outdoor lighting are numerous, including increased safety, security, functionality, and curb appeal. By balancing form and functionality, you can create an inviting and memorable atmosphere for your customers, clients, and guests. It is an investment that’s a win-win for business owners, property managers, and tenants alike. If you’re in the Twin Cities area and haven’t implemented outdoor lighting yet, contact All Metro Service Companies to see how you can illuminate your business today.

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